2025 Sales Guide Blog

Retailing Aftercare Products: Your Golden Ticket to Happy, Loyal Clients and a Thriving Business in 2025

Hey there, beauty boss!

So, you’ve nailed the art of smooth skin, and your clients leave your treatment room glowing like the gods themselves. But here’s the big question: what happens after they’re out the door? Without proper aftercare, even the most flawless wax job can end in irritation, ingrowns, and a whole lot of unhappy texts in your DMs. That’s why retailing aftercare products isn’t just a nice little extra—it’s a total game-changer for your business and your clients.

Why Aftercare is Everything

Let’s break it down: aftercare products are like a post-treatment insurance policy for your clients. They prevent ingrown hairs, soothe irritation, and keep their skin silky smooth. But that’s not all! By educating your clients on aftercare, you’re positioning yourself as a skincare expert they can trust. And trust? It’s the secret sauce for building a loyal clientele.

The Stats Speak for Themselves

• 81% of clients who purchase aftercare products report a significant improvement in their skin post-wax. (Yep, we’ve got receipts.)
• 74% of those clients are more likely to book repeat services because they trust their esthetician’s advice and expertise.
• Retailing products can boost your bottom line, big time. Our wholesale customers enjoy 100% profit on every aftercare product they sell. That’s like free money—but better, because you’re also creating happier, more loyal clients.

How Retailing Aftercare Products Builds Client Relationships

When you recommend an aftercare product, you’re doing more than making a sale. You’re showing your clients that you care about their results long after they’ve left your chair. And guess what? People love that kind of attention.

Think about it: when clients see better results because they’re using the right products, they’re going to trust you more. That trust turns into repeat appointments, glowing reviews, and referrals to all their besties. It’s a beautiful cycle of win-win-win.

Tips for Selling Aftercare Like a Pro

1. Educate, Don’t Push Nobody likes a hard sell. Instead, focus on educating your clients about why aftercare is essential. Explain how the product works and what results they can expect.
2. Make It Personal Tailor your recommendations to each client. Got someone with hyperpigmentation? Point them to Deck Glow Brightening Serum. Dealing with a client prone to deep ingrowns? Show them the exfoliating scrub of their dreams, Deck Scrub Original.
3. Bundle It Up Offer aftercare kits that include all the essentials. Clients love the convenience, and you’ll love the extra revenue.
4. Be a Walking Billboard Use the products yourself and share your personal experiences. Authenticity is so in right now.

New to Zandi Land Products?

You might already be carrying Zandi Land professional grade aftercare products for your waxing or sugaring clients. If so, you know you've got the best aftercare in the game. If you're new, here's some info for you.

So you’re a licensed esthetician, salon owner or industry professional who’s heard the buzz about Zandi Land Beauty bikini skin care products. You’ve heard how our products exfoliate and hydrate to prevent and eliminate redness, irritation and ingrown hairs in between waxing, sugaring or even shaving! Or maybe you haven’t heard about us yet but have been searching for the best? Either way, we see you boss babe. If you haven't signed up for a professional account to purchase products at wholesale pricing to retail to your clients, no sweat. You can apply at www.zandilandprofessional.com whenever you're ready and start retailing.

The Bottom Line (Pun Intended)

By retailing aftercare products, you’re not just boosting your income—you’re setting your clients up for success. And when they see those flawless, irritation-free results, they’ll keep coming back to you, their trusty skin guru.

So, what are you waiting for? Stock up on those aftercare essentials, start the conversation with your clients, and watch your business thrive. Oh, and don’t forget: every product you sell is 100% profit in your pocket. Cha-ching!

Now go out there and slay, boss babe! Your clients’ skin—and your bank account—will thank you.

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